Why We Write

I just want to feel pretty. Is that so wrong? Every year the fans of this blog vote Translation Guy the best language blog in the Lexiophile Language Lovers contest, and every year we win the popular vote in all categories by significant margins.  But except for our Twitter win last year, we’re always the [...]

You Talking to Me?

As a Mother’s Day treat, my wife and I made Izzi, our 17-year-old, watch Taxi Driver (1976), Martin Scorsese’ dark masterpiece set on the mean and nasty streets of ‘70s NYC. This was our misguided attempt to show Izzi, my enriched little East Sider, the city we once knew and loved, back when you could [...]

Autism and Language Research: “The Cost of Being Human”

Autism is the Trojan Horse of the gift of speech, according to Yale neurobiologist Nenad Sestan, “The same evolutionary mechanisms that may have gifted our species with amazing cognitive abilities have also made us more susceptible to psychiatric disorders such as autism.” In a recently published paper in the journal Cell, Sestan and his team [...]

Cookie Localization

“Twist, lick, and dunk” is the marketing mantra of America’s iconic cookie, the Oreo. It’s also the manufacturer’s instructions for use for eating this sandwich cookie with a glass of milk. The phrase also describes the challenges Kraft Foods faces in selling their extruded confection to consumers in Asia, where adapting the familiar favorite to [...]

What is the Best Language to Learn?

As if one language isn’t enough… I like cocktails so much that I’ve learned to tolerate cocktail party conversation, especially after my third tequila sunrise. At least the conversation are similar enough sothat it’s easy to remember what to say. It starts like this: I tell people I’m in the translation business, then they ask how many [...]